FAQ
Common questions
What makes rehab marketing different from general digital marketing?
Treatment centers need admits — not vanity traffic. We focus on high-intent search, VOB-quality leads for your preferred insurance policies, cost-per-admit discipline, LegitScript-minded ads, and a verifiable Network for Recovery listing.
What is a VOB (Verification of Benefits)?
A VOB is when insurance benefits are checked for someone seeking treatment. Strong rehab marketing doesn’t stop at a form fill — it aims for qualified leads that become VOBs and then admits that fill beds.
Why do you ask about our CRM?
Admits and VOBs get lost when marketing, the call center, and admissions aren’t in the same system. A CRM (or admissions CRM) is where those records should live so you can attribute which channel filled each bed. We ask up front so the growth plan matches how you actually operate.
How does SEO or PPC help fill census faster?
SEO captures long-term intent in organic search and maps. PPC is the fastest path to more admits at a CPA you can scale. Together with a converting website and attribution, you get a closed-loop admissions engine.
Where can I see a finished center website?
Open the Harbor Path Recovery demo at demo.networkforrecovery.com — a visual Southern California treatment-center site with native web components, JSON-LD, Ask chat, and the same stack we ship for listed centers.
What is a verifiable listing?
A Network for Recovery listing tied to your website’s schema.org JSON-LD — so families and search engines can confirm the program behind the page. You can also check JSON-LD anytime.
Do you file LegitScript certification for us?
The intake gives a readiness checklist and next-step guidance. Certification itself is through LegitScript; we help align your site and ads so you are prepared to apply or maintain compliance while you scale admits.
What is the budget infographic?
A clear rate card for rehab marketing: paid search management fees, SEO package tiers, add-ons (LegitScript, CRM, listing), an ROI snapshot from your admit target and max CPA, and YoY reporting so ownership can compare admits and census year over year. Enter your email in the popup — we send the infographic immediately, then walk you into the growth-plan form.
Where are my answers stored?
Drafts prefer the Origin Private File System (OPFS) on this device, then IndexedDB, then localStorage if needed — and are not sent until you submit. Submissions include a SHA-256 digest so the server can verify the payload was not altered in transit.